Ethan Buck

Marketing Professional

Phone:

815-980-8884

Email:

ethanbuck44@gmail.com

Desired Locations:

Illinois, United States

Wisconsin, United States

My Story

Think of your favorite brand. What draws you in? What excites you? Is it the commercials? Is it the people who work on each individual project? Or is it the story of the brand? These questions motivate me to tell a story.

At my core, I’m a marketer. I tell stories, enriching brands through the art of social media. My goal is to lift brands through modern-day storytelling, one company at a time.

I tell these stories in a myriad of ways, ranging from social media, to design pieces, and more. Throughout my career, I have obtained thousands of followers through organic posts. I have created social media strategies that get results, and get people to listen.

I have the power to present the best story for brands, all through the power of social media. Are you ready to join me?

Work Experience

Marketing Manager – Freelance
The Farm Sitter, LLC, Peoria, IL
September 2023 - Present

Marketing & Project Manager – Contract,
GoodJava, Inc., Morton, IL
November 2022 – September 2023

Social Media Strategy Specialist, Bradley University, Peoria, IL January 2022 – November 2022

Marketing Coordinator,
VISIT Lake Geneva, Lake Geneva, WI
August 2021 – December 2021

Redesigned company website, successfully drawing in new inquiries from around the country
Created and delegated tasks to software engineers, ensuring successful completion of dozens of objectives
Modified, edited, and updated digital media, creating consistency for marketing materials

Created and managed the company Facebook, Twitter, and Instagram accounts
Raised number of followers on LinkedIn by over 1536% through organic content
Tracked website statistics through Google Analytics, generating over 200 new users and 1,800 unique pageviews in a 28-day period
Posted and scheduled numerous blog articles for company website, increasing organic traffic to website by over 30%
Generated over 3,000 new organic views on Google Search over a 28-day period
Created company Google Business Profile, and placed company on Google Search
Designed several website features, successfully illustrating company message and core beliefs
Created websites utilizing mockups to successfully promote customer message

Generated over 8,300,000 impressions on Facebook through organic content and social media posts
Maintained an organic Engagement Rate of over 10.5% on Instagram
Increased followers on LinkedIn by over 2,000 through organic content
Reached over 700,000 users through organic content on Instagram
Analyzed and created social media reports in Hootsuite using metrics from organic content
Collaborated with the Alumni Relations and Advancement departments on social media campaigns for Bradley University’s Day of Giving and the 2022 Fall Mailer
Presented to Bradley University students about university brand guidelines and best social media practices
Created the hashtag for Bradley University’s 125th anniversary
Maintained Bradley University’s Facebook, Instagram, Twitter, LinkedIn, TikTok, and Admissions Instagram accounts

Managed social media channels, including over 51,000 Facebook followers, and over 7,940 Instagram followers
Reported and presented Facebook and Instagram analytics, detailing audience growth and community engagement
Created and scheduled dozens of social media posts successfully detailing different partner organizations
Collaborated with chamber partners to create successful promotional activities reaching hundreds of local businesses

My Social Media Accounts